Marketing Concepts, Providing a Road to Success for the Food Industry

Training and Education

In order to introduce new products, services, and processes to the food industry, significant training programs must be offered to both users and those selling the products. Marketing Concepts, Inc., through our partnership with Web Courseworks, will offer the client training programs that are not only efficient but cost effective. Online training programs include intense educational programs with the ability for the user to take classes on their own schedules. Developers of the training can easily educate customers, sales staff, brokers, and all others involved in product use. Changes to courses can be made immediately with a click of a button, and users can track participants for those courses that may require certification. In addition, inventory and mailing costs of traditional training tools can be reduced or even eliminated.

While eLearning is the fastest growing area of training, some companies or individuals prefer the videos, manuals, or other tools. Marketing Concepts, Inc. can provide this support as well, assisting not only with the production of the materials but helping write the course for the client.

Training programs through Marketing Concepts, Inc. and Web Courseworks can be as simple or involved as the client needs. Several different concepts are available that fit each client. Various training programs are listed below.

Course Development

Customized client needs analysis, programming interface, and in structural design that fits each client need and budget

Customized eLearning Programs

Review and develop appropriate tools to deliver training and education including script, outlines, and delivery

eLearning Website Hosting

Complete services to host online training including backups, technical support, site statistics, and tracking

Elluminate Live™

Virtual conference room for online staff meetings, sales presentations, brainstorming, and other training at a reduced cost

Lectora™

Software program designed for ability to rapidly create and publish training or research programs for the non-technical user

Flash Games and Case Stimulators

Develop game based learning to provide eLearning resulting in increased participation

Providing a Road to Success for the Food Industry
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